Lot # 87: Circa 1890s Enameline Die-Cut Advertising Stand-Ups Complete Set (9) Including The Very First Basketball Card

Starting Bid: $100.00

Bids: 18 (Bid History)

Time Left: Auction closed
Lot / Auction Closed

This lot is closed. Bidding is not allowed.

Item was in Auction "REA Summer 2020",
which ran from 7/24/2020 12:00 PM to
8/16/2020 6:00 PM

Complete set of nine circa 1890s Enameline Die-cut Advertising stand-ups issued by J. L. Prescott & Co. of New York, highlighted by what many consider the very first basketball card. Each of these colorful advertising die-cuts represents a different generic sports figure (baseball, football, golf, tennis, cycling, basketball, cricket, field hockey, and croquet). The reverse of each has the promotional offer of how to receive a set of nine "College Color Dolls" and the identification of a different college related to the image on the front (Harvard, Yale, Princeton, Cornell, etc.) Most of the cards measure approximately 5 inches high and 2 inches wide. These die-cuts were issued as an advertising vehicle for the company to promote its appliance cleaner. This is a rarely seen set of these overlooked and very colorful nineteenth-century multisport die-cut cards. Three of the die-cuts (football, basketball, and cricket) have the head reattached with a small piece of clear tape on the reverse. The other six have light creases and very minor surface abrasions. The set is technically in modest condition due to mostly very minor flaws but is still very attractive. Total: 9 cards. Reserve $100. Estimate (open).

Views: 243